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Video Marketing in Healthcare: Examples and Benefits
WebVideo is a great way to offer helpful content and relevant medical news to improve the lives of those the organisation supports. . Video's so shareable: Videos are more likely to be shared compared to other types of content. Shared content helps increase familiarity with your healthcare related service or product, which ultimately attracts
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The Explorer Archetype In Branding
WebThe voice and copywriting for the Explorer archetype in branding reflects the values and attributes associated with the archetype. Adventurous: The Explorer archetype is all about pushing boundaries and taking risks. The copy should reflect this by using action-oriented language and bold statements that inspire a sense of adventure and excitement.
The Innocent Archetype In Branding
WebThe Innocent Archetype portrays itself as young, fresh and genuine. It is one of the 12 brand archetypes famously referenced in branding, originally created by the founder of analytical psychology, Carl Jung. "Archetypes are components of the collective unconscious, deeply embedded personality patterns that resonate within us and serve to organise and give …
The Caregiver Archetype in Branding
WebThe Caregiver Archetype (also known as The Nurturer or The Saint) Characterized by their selfless love and generosity, The Caregiver Archetype provides others with comfort and support. These businesses are generous, compassionate, and hopeful. Compelled to help others, the warmth of this archetype drives away darkness, helplessness, and neglect.
Marketing Green Buildings: A Guide For Builders
WebMarketing Building Green: A Guide For Builders. Marketing yourself as a green builder is the long game, not the quick fix. Green building practices can future-proof your business and cement a stronger brand perception—each that equate to a more valuable business. Anita T is an award-winning marketing consultant with 15+ years of experience.
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