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How sharp messaging helped Healthmug build a 'healthy' amount …

WebAn up-and-coming start-up in the e-commerce space, Healthmug is one of the Indian biggest marketplaces for homoeopathic and Ayurvedic products.

Actived: 8 days ago

URL: https://discover.hotstar.com/how-sharp-messaging-helped-healthmug-build-a-healthy-amount-of-brand-awareness/

Content Solutions

WebContent Solutions - Insights & Solutions for smarter , effective , marketing. Online advertising strategy using the power of celebrities. High impact custom campaigns tailor …

Category: Health Go Health

See how KhataBook created brand impact using Disney+ Hotstar

WebKhataBook achieved 9% growth in brand awareness and 70k app installs by building association and purchase intent with the right audience on Disney+ Hotstar.

Category: Health Go Health

Why Quaker Oats chose digital over TV to reach a young audience

WebIt is no marketing secret that finding favour among millennials can reap rich dividends for a brand. Be it clothing, entertainment, food or any other youth-centric …

Category: Food Go Health

How Bazana! amplified its reach with ‘good health’ messaging

WebAmid the growing impetus on a healthy lifestyle, it is eating right that almost always sits atop the checklist. The right diet, avoiding excessive sugar, salt or fried food …

Category: Food Go Health

Disney+ Hotstar helps amp up Spotify’s reach among music …

WebIn just the last decade, content consumption patterns have seen a never-before evolution across the globe, led by technological advancements. Particularly, …

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For e-commerce fashion brands, OTT investments are a stitch in …

WebIndia’s fashion market is estimated to be at $70 billion and e-commerce has evolved into a key channel for it, projected to reach $14 billion* by the end of this year.

Category: Health Go Health

Influencer marketing on Disney+ Hotstar: Where reach meets …

WebSumit Mathur, Director Marketing (CMO) at Kellogg South Asia said “Kellogg’s matched it’s core benefit of ‘nourishment made easy’ and contextualised it’s …

Category: Health Go Health

How precise targeting steered Indiabulls Dhani towards desired …

WebWhether faced with a financial emergency or expenses that might seem unaffordable, a personal loan is an excellent tool at one’s disposal. Applying for a …

Category: Health Go Health

7 steps to plan a successful OTT campaign

WebClear brand role in the story: Aligning the communication to the context drives message association. Last frame, but also the first: Having the brand in all frames …

Category: Health Go Health

Add your video to India’s watchlist.

WebComprised of over 800-member companies globally and 14 regional offices, the MMA is the only marketing trade association that brings together the full ecosystem of marketers, …

Category: Health Go Health

Men of Platinum connects with its core audience with K L Rahul …

WebMen of Platinum, by the Platinum Guild International, celebrates men of character, who akin to platinum exhibit rare qualities, like compassion, inclusivity, …

Category: Health Go Health

Behrouz Biryani leveraged Disney+ Hotstar's multiple ad formats …

WebThe COVID-19 pandemic has turned human lives upside down, almost overnight. Small actions – travelling, meeting loved ones, and shopping at a mall, to …

Category: Health Go Health

Palmolive Hand Sanitizers achieved a 50% higher uplift in …

WebPalmolive Hand Sanitizers achieved a 50% higher uplift in consideration through the influencer-led campaign on Disney+ Hotstar. The last one-and-a-half years …

Category: Health Go Health

Disney+ Hotstar onboards nine sponsors for the Paytm India vs …

WebDisney+ Hotstar, India’s leading premium streaming platform, announced the key sponsors for the ongoing Paytm India vs England series – Dream11 as the co …

Category: Health Go Health

Brand campaigns on Disney+ Hotstar that won festive season 2021

WebAhead of the festive season of 2021, Asian Paints launched a new line of premium paints, Royale Glitz. The brand wanted to create awareness about the range in …

Category: Health Go Health

2020 Flashback: Innovative contextual strategies for impactful OTT

WebMeanwhile, Kerala-headquartered business house Kitex leveraged the power of regional communication and targeting through its campaign on Disney+ Hotstar.The …

Category: Health Go Health

Rivaah by Tanishq collaborates with Disney+ Hotstar to co-create …

WebThe women of today’s India are confident, strong and independent. They know what they want and are willing to go the distance for it, be it in their careers or …

Category: Health Go Health

Disney+ Hotstar helped Myntra successfully garner 14% purchase …

WebThe coronavirus pandemic has adversely affected the global fashion industry. In India, too, every aspect of the fashion industry has seen unpleasant changes.

Category: Coronavirus Go Health