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The Most Effective Ways of Marketing to Healthcare Providers

WebHealthcare professionals (HCPs) have always been busy, but the novel coronavirus (COVID-19) pandemic threw them into overdrive. This presents an additional …

Actived: 8 days ago

URL: https://www.pdqcom.com/blog/the-most-effective-ways-of-marketing-to-healthcare-providers

12 Healthcare Marketing Strategies & Tactics to Maximize Your …

WebABM typically focuses on high-value accounts or customers—especially important in the B2B healthcare industry, where the sales cycle can be long and …

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How to Source the Best List for Your Healthcare E-mail Campaign

WebIdentifying your target audience, segmenting contacts, conducting research, ensuring your lists are clean, and working with a firm that utilizes proven deployment …

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How to Target the Right Healthcare Audience

WebReceive frequently updated information and news on healthcare marketing insights delivered regularly to your inbox. Targeting the right HCP audience involves …

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PDQ Healthcare Provider Marketing Services

WebPDQ has proven to be a valuable partner for us, driving consistent results on every program we have executed with them, at an affordable price. Our programs have seen strong and …

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The Biggest Challenges (and Solutions) in Healthcare Marketing

WebThe biggest challenges in healthcare marketing include reaching the right HCPs, gaining trust and brand loyalty, keeping your audience engaged and informed, …

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The PDQ Story: More Than 20 Years of Healthcare

WebPDQ Communications is a Women’s Business Enterprise National Council (WBENC)-certified small business celebrating more than 20 years of providing strategic …

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Why Direct Mail Remains a Key Strategy in Marketing to …

WebDirect mail has been proven to drastically Increase awareness and visibility for your brand and products. According to direct marketing and communications services …

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How Marketing to Healthcare Professionals (HCPs) Differs From …

WebThe major difference between HCP and patient marketing is the audience you are targeting. While patient marketing is directed at healthcare consumers, …

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The Top 4 HCP Marketing Strategies to Pay Attention to in 2024

WebBoost HCP Engagement With Content Marketing. Content marketing is a powerful and cost-efficient mechanism for lead generation and reaching your marketing …

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HCP Engagement Platforms & How to Optimize Them

WebA brand’s website is the most important engagement platform for HCP marketers, and the best way to maximize its effectiveness is by leveraging marketing …

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Tailoring Your HCP Marketing to Nurse Navigators

WebNurse navigators play critical roles in guiding patients through their healthcare journeys. Their expertise and advocacy can significantly impact patient outcomes, making them an …

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How to Find the Best Lists for Your HCP Digital Marketing Campaign

WebDigital marketing, specifically through email, is an essential tool for any B2B healthcare marketing strategy. With the recent prioritization of digital-first healthcare …

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PDQ Our Valued Partners

WebPartnering With Key Healthcare Industry Players. When you work with PDQ, your goals become our goals and success is shared. We place great value on the partnerships …

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Email Performance Reporting: A Critical Component of HCP …

WebUse your performance reporting as a feedback loop to optimize email campaigns. Analyze the data, identify opportunities for improvement, and make data …

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Is Your Physician Emailing List Clean

WebIf you’re going to communicate with HCP prospects via email, you need a well-thought-out campaign, the right deployment tactics, and a clean physician mailing …

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Why You Should Be Marketing to Nurses

WebThis digital literacy makes them prime candidates for effective digital marketing strategies . Nurses, like many HCPs, keep up to date with the latest …

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15 Best Practices for Increasing Marketing Email Engagement …

WebAdding specific dates or time stamps, such as “Offer Ends at Midnight” or “Don’t Miss This One-Time Event” can increase engagement. This sense of urgency can trigger a fear of …

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Physician Associates Need To Be On Your Marketing Radar

WebA report by the research nonprofit Health Care Cost Institute reveals that between 2012 and 2016, visits to nurse practitioners and PAs went up 129%, while office …

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