Health Issues In Advertising

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Forty years of advertising research on health issues: past learnings

(6 days ago) WebOver the past 40 years, the IJA has addressed various societal and policy issues, amongst them health. In our contribution, we report a systematic review of how …

https://www.tandfonline.com/doi/full/10.1080/02650487.2022.2135347

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The effectiveness of public health advertisements to promote …

(9 days ago) WebHundreds of millions of dollars are spent on traditional public health advertisements annually. 1,2,3,4,5,6,7 In theory, public health advertising can save …

https://www.nature.com/articles/s41746-018-0031-7

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Advertising in health and medicine: using mass media to …

(8 days ago) WebAdvertising—a marketing communications method involving the paid use of mass media to deliver messages to desired audiences—represents one of the most …

https://bmchealthservres.biomedcentral.com/articles/10.1186/s12913-020-05599-3

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Harvard Health Ad Watch: How direct-to-consumer ads …

(3 days ago) WebWe launched the Harvard Health Ad Watch series to highlight some benefits and problems with health product advertisements. We’ll focus on the evidence behind the ads and show you how — and why — …

https://www.health.harvard.edu/blog/harvard-health-ad-watch-what-you-should-know-about-direct-to-consumer-ads-2019092017848

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Exploring how health-related advertising interference contributes …

(8 days ago) WebHealth information seekers frequently encounter numerous advertisements on online platforms during their searches. 11 The influence of such exposure can be …

https://journals.sagepub.com/doi/10.1177/20552076241233138

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Effective public health ads/PSAs require clear, actionable, steps

(5 days ago) WebJanuary 19, 2021 — Kaiser Health News: “[P]ublic health advertising often falls short because it incites people’s worst fears rather than providing clear steps viewers can take …

https://www.hsph.harvard.edu/chc/2021/01/19/effective-public-health-ads-psas-require-clear-actionable-steps-combined-with-credible-stories-from-the-right-messengers/

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Advertising Increases Health Care Costs and Undermines Medical …

(3 days ago) WebAdvertising was generally prohibited in medical practice until a little known unanimous U.S Supreme Court decision in 1975 known as Goldfarb. 1 This decision fundamentally …

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6797030/

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Assessing the effectiveness of public health ads

(Just Now) WebPublic health advertising that incites fear is often less effective than messaging that provides clear steps about staying healthy and saving lives, according to experts. In a January 19, 2021 Kaiser Health News article, …

https://www.hsph.harvard.edu/news/hsph-in-the-news/assessing-the-effectiveness-of-public-health-ads/

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Can advertising enhance consumers' desirable COVID‐19 health …

(3 days ago) WebEducational content and health literacy issues in direct‐to‐consumer advertising of pharmaceuticals. Health Marketing Quarterly, 28 (3), 205–218. …

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9015383/

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Advertising restrictions can have harmful effects on women’s …

(7 days ago) WebA February 2023 report published by Canada’s Alberta Women’s Health Foundation found that taboos around women’s health issues hurt women by reducing …

https://www.cnn.com/2024/04/14/business/advertising-censorship-womens-health/index.html

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Turning negative into positive: public health mass media …

(3 days ago) WebResearch that has specifically addressed public health issues related to social and environmental risk factors suggests that media campaigns should be based …

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2682642/

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Ethical Issues in Health Promotion and Communication …

(1 days ago) WebMoral and Practical Reasons. Identifying and considering ethical issues in the health promotion intervention is important for both moral (adhering to ethical principles or …

https://oxfordre.com/communication/display/10.1093/acrefore/9780190228613.001.0001/acrefore-9780190228613-e-118

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The importance of health marketing and a research agenda

(6 days ago) WebHealth marketing is a discipline leveraging traditional marketing techniques and research-driven strategies to protect and promote the health of individuals, …

https://www.tandfonline.com/doi/full/10.1080/07359683.2024.2271780

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Four Public Health Ads That Frighten, Disgust, and Stigmatize (And …

(4 days ago) Web"Cigarettes Are Eating You Alive," 2006. Beginning in the early 2000s, in the face of increased marketing by tobacco companies and stalled smoking cessation rates, …

https://www.publichealth.columbia.edu/news/four-public-health-ads-frighten-disgust-stigmatize-one-doesnt

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Advertising Makes Us Unhappy - Harvard Business Review

(2 days ago) WebAdvertising Makes Us Unhappy. The University of Warwick’s Andrew Oswald and his team compared survey data on the life satisfaction of more than 900,000 citizens of 27 …

https://hbr.org/2020/01/advertising-makes-us-unhappy

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The impact of food advertising on childhood obesity

(Just Now) WebThe childhood obesity epidemic is a serious public health problem that increases morbidity, mortality, and has substantial long term economic and social costs. The rates of obesity …

https://www.apa.org/topics/obesity/food-advertising-children

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Media overload is hurting our mental health. Here are ways to …

(7 days ago) WebWrite down the stressful headline on paper, to slow processing. Turn off smartphone news notifications. Set the phone’s timer for 15 minutes at the start of …

https://www.apa.org/monitor/2022/11/strain-media-overload

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Dangers and Opportunities of Direct-to-Consumer Advertising

(3 days ago) WebFirst, they may empower and engage patients to participate in their own health care through informing patients about disease, treatment options, safety risks, …

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5910355/

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Commercializing mental health issues: Entertainment, advertising, …

(5 days ago) WebThe thesis of this chapter is that when psychological expertise and services enter the mass market, they become beholden to marketplace values and strategies. Moveover, as …

https://psycnet.apa.org/record/2003-04530-015

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Unfair and Unjust Practices and Conditions Harm American Indian …

(Just Now) WebThe tobacco industry targets AI/AN communities with marketing and advertising. Stress can increase commercial tobacco use and make health problems …

https://www.cdc.gov/tobacco-health-equity/collection/aian-unfair-and-unjust.html

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Patient-Centric Marketing For Therapists In The Digital Age - Forbes

(Just Now) WebAjay Prasad is the CEO of GMR Web Team, a full-service healthcare digital marketing agency focused on patient acquisition and retention. getty. The global …

https://www.forbes.com/sites/forbesagencycouncil/2024/05/13/patient-centric-marketing-for-therapists-in-the-digital-age/

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Energy drinks causing serious kids’ health issues, doctors say

(1 days ago) WebEnergy drinks can lead to serious heart issues in kids and teens, health experts say. Monster is one of the energy drinks that contains high caffeine levels. …

https://www.miamiherald.com/living/health-fitness/article288445941.html

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Advertising on Hard News Doesn't Hurt Brands - Business Insider

(6 days ago) WebMay 15, 2024, 7:36 AM PDT. The report found that ads appearing next to so-called hard-news stories didn't reflect negatively on brands. Eric Cox / Reuters. Stagwell, …

https://www.businessinsider.com/advertising-on-hard-news-negative-articles-doesnt-hurt-brand-safety-2024-5

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BBC Children in Need launches The Heaviest Backpack campaign – …

(7 days ago) WebTo mark Mental Health Awareness Week 2024, BBC Children in Need have launched a new campaign film – The Heaviest Backpack to highlight that the issues …

https://www.bbc.com/mediacentre/2024/bbc-children-in-need-launches-the-heaviest-backpack-campaign

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Drug overdose deaths spike on Friday in Stanislaus County

(6 days ago) WebHis coverage of public health, medicine, consumer health issues and the business of health care has appeared in The Bee for 15 years. Get unlimited digital …

https://www.modbee.com/living/health-fitness/article288559229.html

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Penn State Health agrees to suspend kidney transplants Centre …

(1 days ago) WebIn May 2022, an inspection by the state health department found a range of problems with the medical center’s transplant programs, PennLive reported that …

https://www.centredaily.com/news/local/education/penn-state/article288558167.html

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Advertising health: the case for counter-ads. - PMC

(3 days ago) WebCounter-ads are one communications strategy that could be used to promote a broader responsibility for rectifying health problems. In the tradition of advocacy advertising …

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC1403454/

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Advertising in health and medicine: using mass media to …

(3 days ago) WebAdvertising—a marketing communications method involving the paid use of mass media to deliver messages to desired audiences—represents one of the most …

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7491105/

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